Google
Project Kennedy

Big brand,
small team,
fast turnaround:
a moon shot.

Project Kennedy was the first company-wide redesign in GOOGLE’s history, affecting all flagship products. Prior to the redesign GOOGLE’s products were overly cluttered and complex, lacking a consistent visual language. Working closely with GOOGLE we established a clear vision for their suite of products and established the design and direction of all product logos and system iconography.

Product Logos

Product Logos